The introduction you'll find on their homepage says:

" 'Your Online Success Prescription'

"Mission Statement: 'An ezine dedicated to ongoing marketing tutorials to give you an EDGE on the competition focusing on topics ranging from ezine publishing to making your site sell more effectively and boosting your traffic.' -- Eva Almeida, Bsc(Pharm), Publisher.
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"The Marketing Edge Tip-Zine

"Content:
"We provide you with valuable information in an on-going marketing tutorial format. We focus each issue on a specific topic such as ezine publishing, attracting more visitors to your site through more effective web design, or give you an inside look at affiliate programs to name just a few topics..."

You can request a sample edition via e-mail, or just go to their archives, as I did, to get an idea of the type of material they offer.

When I checked the archives, I found this representative entry:

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"3. FEATURE ARTICLE: "SkyRocket Your Subscription Base"
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by Eva Almeida, Bsc(Pharm)

There are countless of ways to attract subscribers to your newsletter and the purpose of this article is to give you a few ideas on how you can do this with your own ezine.

" A. Subscription Box:
" First thing a you can do to increase your subscriber count is to display a subscription box or link on every page of your site.

" B. Signature File:
"Then, make sure to include the name of your newsletter in your signature file as well as the method for people to subscribe and view sample issues.

" C. Listings For Ezine in Directories and Announcement Lists:
"Next, go to as many directories as possible and list your newsletter and you may find a increase in your subscriber base. For a list of places to promote your newsletter, go to: http://www.healthandmoneytips.com/marketing/ezinepromo.html

"Great places to announce your new newsletter are the Scout's New-List http://scout.cs.wisc.edu/index.html and the New-List http://new-list.com.

"C. Search Engines:
"By having a domain named after your newsletter you may increase your subscriber count. Your newsletter will more likely be found in search engines with the proper meta tags designed specifically for your newsletter. You can even do doorway pages optimized for each search engine to increase traffic to your newsletter site. Although this may be time-consuming, the effort may be well worth it if you increase the traffic to your site (as long as you don't spam the search engines)...."

Since we're not all marketing types, this tutorial series might help you.